blogs

How to Start a Blog

A good friend of mine asked me to please send him notes on how to start blogging. I laughed because this dear friend used to give me ten tons of shit about having a blog, and so I was highly amused that he wanted to know how now. Then I was informed the info is "for a friend."

Uh huh. Suuuuuure.

Anyway, after I wrote him an email I thought it was worth reposting here. Maybe not, but I'm doing it anyway.

HOW TO START A BLOG

First, you have to put your blog posts and pictures and stuff somewhere, so you have to pick what is called a blogging platform. Plenty of them are free and awesome. No need to pay for one. There are lots of fine options. You can use Blogger.com, Typepad.com, Wordpress.com, but the one that I think is the easiest, the prettiest, the most likely to get a new blogger read and by far the hippest is Tumblr.com.

Just go to Tumblr.com. Fill out the quick three screen registration. Then it will guide you through the setting up process. You'll get to pick a category to put it in, then choose a name for the blog itself. This is pretty important. Make it unique and something people will remember. Not like, "Ashley's Musings" or anything bland like that. Then it will create a URL for the blog. It will be something like, http://mynewblog.tumblr.com.

You can pay to get rid of the tumblr part of the URL for pretty cheap by registering a domain. Tumblr makes this an option in the setting up process. That way you can have AshleysMusings.com, but for the love of God, no one should call their blog that.

Then you get to pick what it looks like. Tumblr has a buttload of themes you can pick from, half of which are free. They are very nice looking. It is fun to go and look at all the different "skins" your blog can wear. I recommend picking a theme instead of trying to design it yourself (which Tumblr allows you to do). Leave it to the pros. You can also spend like $20-$100 for a nicer theme which will be less common since, duh, it's not free. That can give a new blog a nice edge, but totally not necessary.

After that it's pretty much go time. This is the part where, after one post, people freeze. This is the part that is actually blogging.

Bloggers-blog

You have to write. Or if you're not writing you better be posting photos. Or podcasts. Point is you have to make something. This can be pretty much whatever you want. I assume if you want to start a blog you know what it is you want to publish. So, get your ass in the chair and do it. Write your first post. Tumblr will make it obvious how to do so. It's as easy as using Microsoft Word. VERY IMPORTANT: Don't get intimidated. Just write the first post and hit publish. Just get it out there. Then immediately write a better, second one. Then publish that, too.

Blogs don't have to be perfect. They are better if they are not. Publish your first draft. It's not like anyone's reading it yet anyway unless you have had some kind of ribbon cutting party where you handed out the URL on gift bags.

Then keep doing it. Then read other blogs and comment. Market your blog in whatever way you see fit. But you have to keep updating it. Regularly. That's it.

That's how you start blogging.


Nodding Furiously Over Here

...the best writers left their websites for jobs with established media companies; established media companies asked these writers—along with many who really shouldn’t be in these jobs—to make content sound blog-ish; cross-site discourse fell off, with the power to shape a conversation aggregated among sites from which so much content now flows down a hierarchy; memes and traffic-generation schemes quickly eroded what had once been innovative ideas; a shared conversational tone predominated, suggesting that certain content was supposed to sound certain ways; a once open and growing system became a series of echo chambers as writers and readers congregated in various places where they could feel good about participating with each other. Websites have grown incredibly stale as a result, and most with passable content have lost differentiating elements.

Worst of all, as these changes crept across the internet and cemented a way to do business, so to speak, they reinforced the notion that everyone can be an expert while staying at home and living life behind a series of screens. [emphasis mine]

-Family Business (read more) [via Ned Hepburn]


Then & Now: Deja Vu

Then: "What is a blog?"

Now: "What is Twitter?"

Then: "Why would anyone want to read your blog?"

Now: "Why would anyone want to read your Twitter updates?"

Then: "You really think people care enough about your opinion that you should have a blog?"

Now: "You really think people want to read about what you are doing all the time?"

Then: "Blogging is for egomaniacal exhibitionists."

Now: "Twitter is for egomaniacal exhibitionists."

Then: "Blog is a funny word. It sounds stupid."

Now: "Twitter is a funny word. It sounds stupid."

Then: "Blogging will be the death of legitimate, long-form journalism."

Now: "Twitter will be the death of legitimate, long-form blogging."

Then: "I would never have a blog."

Now: "I would never have a Twitter."

Then: "Heyyy, I finally got myself a blog, check it out!"

Now: "FormerSkeptic is now following you on Twitter."